1. No conversion or recruitment is necessary.
Wiccans have no insecure compulsion to convert everyone to their way of thinking. People come to Wicca when and if they are ready/interested. Furthermore, you are not required to accept or do anything that you're not comfortable with.
2. No artificial code of morality.
Out of all of the creatures of this Earth, only humans are forced to live under unnatural moral codes. Wiccans believe simply: "An It Harm None, Do As Ye Will."
3. Progressive Reincarnation.
Wiccans believe we are here to learn and to progress, not suffer eternal damnation if we 'slip-up' in someone else's eyes.
4. No Discrimination.
There is no such thing as being the 'right' race, color, gender, sexual orientation, national, or ethnic origin to be Wiccan; ALL ARE WELCOME!
5. No middle man (or woman)
Once you know all of the basics, you can be your own "minister" or "priest", you need never bow before (or rely upon) some religious dictator for spiritual guidance, you go straight to the source.
6. Be yourself.
By sharing a common interest with others in Wicca, you do not lose your identity as an individual. You are unique and can and should stay that way without becoming a blob in a homogeneous mass.
7. No repression.
Wiccans are not forbidden from reading, learning, eating, drinking, or saying anything. You can actually even disagree with someone without being "excommunicated".
NO!! Not money, but knowledge. The craft has always, and will always be an experimental religion. If it works, we use it. Then share it so that all in the Craft may benefit.
9. No rigid Dogma
Wiccans DO NOT believe that their path is 'The One and Only Path'. The only 'true' path is the one that works best for you. All paths are valid as long as they HARM NONE.
Wicca allows you to truly feel your own power, if you will, and a true sense of self. You are 'allowed' to be the best person that you wish to be with all of the love and support that you can possibly hope for. Wicca allows you to take your hopes, dreams, and most heart's desires and manifest them in this reality. All is possible. All is real.